H&M released a new Conscious product offering and it is fabulous. The pictures below are part of the Conscious & Conscious Exclusive Collections.
H&M created this initiative to invite its customers to a more sustainable future in fashion. The face of the Conscious Collection campaign is the sustainability committed supermodel Amber Valletta. Also accompanying the Conscious Collection is the Conscious Exclusive.
Conscious Exclusive is a special designed limited collection made by high quality fabrics and dramatic and intricately details inspired by flamenco and bohemia. New introduced materials are organic leather, leather from cows bred for organic meat production in Swedish farms, and organic silk that is silk cultivated in organic mulberry trees. The collection will be available in 150 selected H&M stores worldwide as well as online. Amber Valletta has recently launched the site Master & Muse for socially responsible customers and selected pieces will be sold on yoox.com in the area dedicated to Amber Valletta´s Master & Muse.
So what can you expect? The same great style as in previous Conscious Collections with even more luxe details.
Take a look!
Psst… There are accessories too!
Stay Conscious & Chic!
Photos courtesy of H&M.